SHELL LAUNCHES 2014 SHELL ADVANCE ASIA TALENT CUP SEASON WITH “RIDE ON” VIDEO

The Shell Advance Asia Talent Cup season started today with a training camp staged at MotorLand Aragón, Spain. An exclusive video has been produced to mark the start of the inaugural year for this unique initiative to promote young talents from the Asian region onto the international motorsport stage. Entitled “Ride On”, the film conveys the series’ philosophy by showing how the young riders’ childhood dreams of becoming a racer are beginning to reach fruition.

“Ride On” captures the spirit of the 22 young talents who will be competing in the Shell Advance Asia Talent Cup through the 2014 season and explores their childhood passion for motorsport and teenage years riding motorbikes, as they prepare to take the next step into this eight-race series. The “Ride On” film ends with the 2014 Asia Talent Cup riders going through their paces on their Honda bikes at the Sepang International Circuit, perfecting their skills before the start of the season, which will take place in Qatar on 21-23 March 2014.

You can find the “Ride On” video edit on the Shell Advance YouTube channel, here: https://www.youtube.com/user/shelladvance