Motorsports News | Bike Reviews | Gadget Reviews
  • Home
  • Bike Reviews
  • Car Reviews
  • Product Reviews
  • Motorsports News
    • Isle of Man TT

      • Isle of Man TT 2020
      • Isle of Man TT 2022
    • MotoGP

      • MotoGP 2020
      • MotoGP 2021
      • MotoGP 2022
    • WSBK

      • WSBK 2020
      • WSBK 2021
      • WSBK 2022
    • Dakar

      • Dakar 2020
      • Dakar 2021
      • Dakar 2022
    • WRC

      • WRC 2020
      • WRC 2021
      • WRC 2022
    • Asian Le Mans Series

      • Asian Le Mans Series 2019
      • Asian Le Mans Series 2020/2021
      • Asian Le Mans Series 2022
  • Press Releases
    • Press Releases
    • PR Newswire
  • Others
    • Biker Profiles
    • Launches
  • Contact Us
  • Search
  • Menu Menu
You are here: Home1 / MotorBugs Blog2 / Press Releases3 / Volvo Cars Infringes on Human Rights to Save A Million More Lives.

Volvo Cars Infringes on Human Rights to Save A Million More Lives.

Photo 6 – Low-res

Photo 4 – Low-res

Photo 3 – Low-res

Photo 2 – Low-res

Photo 1 – Low-res

Taking a step into familiar territory since the conceptualisation of the safety belt in 1959, Volvo Cars is once again introducing an initiative that challenges the way industry and public perceive safety. The campaign – titled ‘A Million More’ – highlights car safety through the years and the courage to make bold and controversial decisions in order to save more lives.

Volvo, a name that is synonymous with safety, gave the world the first three-point safety belt in 1959, through the invention of Nils Bohlin – a Volvo Engineer. Noting the significance of this breakthrough in car safety and in a conscious decision to put people’s lives first, Volvo immediately made Bohlin’s patent available to all car makers. However, Bohlin’s design was largely rejected by the industry and public for many years despite the experiments and data supporting its efficacy. After years of persistent advocacy and leadership by Volvo, the public finally took to seat belt. This life-saving invention would eventually lead to the introduction of Malaysia’s seatbelt legislation in 1979.

According to the feedback recorded by Volvo, the public dubbed the safety belt law to be “terrible idea” and was also called “a violation of humans rights” by The New York Times in 1973.

Today, almost every car in the market has a safety belt and it has been estimated to save more than a million lives. Since the invention of the world’s first three-point safety belt, Volvo Cars has continued to introduce many more ‘world’s first’ innovations and technology, all in the name of safety.

At the turn of a new decade this year, Volvo Cars introduces another “terrible idea” to send a strong signal about the dangers of speeding. From 2020, all new Volvo cars will have a speed cap of 180kph. Since its global announcement in March 2020, Volvo Cars has started a conversation about whether car makers have the right or even an obligation to install technology in cars that changes a driver’s behaviour.

Nalin Jain, Managing Director of Volvo Car Malaysia, said: “The reactions to the 180kph speed cap is similar, if not nearly identical, to the comments from the general public in 1973. We know that our decision to introduce a speed cap would cause a stir amongst the public, but sometimes all it takes is that one person to come out and make a stance to change the world. For us, controversial or not, it is making the hard and uncomfortable decision to save a million more lives all the more worth it.”

Jan Ivarsson, Senior Technical Advisor of Safety at Volvo Cars, said: “We all understand the dangers with snakes, spiders and heights. With speeds, not so much. People often drive too fast in a given traffic situation and have poor speed adaption in relation to that traffic situation and their own capabilities as a driver. We need to support better behaviour and help people.”

The Global Status Report on Road Safety 2018 published by the World Health Organization (WHO) revealed that Malaysia has the third highest fatality rate from road traffic accidents in Asia and ASEAN, behind Thailand and Vietnam. In 2016, there were 7,152 deaths from these accidents in Malaysia, in which 87% were males and 13% females.

“As a leader in safety, we want to do our part in reducing road fatalities in our cities. We believe that a speed limitation is a definite cure, but with this latest campaign, we hope that Malaysians will be able to see what is at stake – their own lives, and those of their loved ones and fellow road users – if they don’t put a cap to speeding. Volvo will continue to lead the charge for road safety and in the near future, tackle the problem areas of intoxication and distraction, and other innovative concepts and ideas that will help save a million more lives in the future,” concludes Nalin.

Volvo Car’s ‘A Million More’ campaign kicks off with a new content series that sees the personal accounts of car accident survivors and the role of the seat belt in saving their lives.

Check Out Our Instagram Feed

motorbugs

Automotive | Events | Gorgeous Pic | Gadgets | People
@nikonsg @nikonmalaysia
@insta360my

Motorbugs
Ready to race on the stunning new RC16 😍 Prese Ready to race on the stunning new RC16 😍

Presenting @ktmfactoryracing’s 2023 challengers: 
@bradbinder, @jackmilleraus with their new RC16💥💥

#ReadyToRace #MotoGP #RedBull #givesyouwiiings #motorbugs 

@redbullmotorsports
Today at Speedway Plus Circuit, our honourable Mi Today at Speedway Plus Circuit, our honourable  Minister of Youth and Sports came over for a work visit. 
Motorsport these days has been getting a lot of attention from all walks of life, especially the younger generation.

Our honourable ministers were present for the track visit n inspection. 

Attended by  YBrs. Encik Abdullah bin Hasan
Timbalan Ketua Setiausaha (Pengurusan), KBS, Supt Shankar A/L Sanrakasa, Ketua Penolong Pengarah Siasatan/Perundangan Jspt Bukit Aman dan YBhg. Tan Sri Mokhzani Mahathir, Presiden Persatuan Sukan Bermotor Malaysia (MAM).

#TeamKBS #DemiPertiwi #DemiMalaysia

@hannahyeoh 
@kbsmalaysia 
@mam.official.feed
Approved by @kbsmalaysia and @mam.official.feed # Approved by @kbsmalaysia and @mam.official.feed

#TeamKBS #DemiMalaysia #DemiPertiwi #motorbugs

@hannahyeoh @adamadli_ @pps.community
Back to work...preseason preparation #ElJuegoDelC Back to work...preseason preparation

#ElJuegoDelCalamar en la vida real 🚥 Esta pretemporada a tope! 💪🏻 #MotoGP #42ins #preseasontraining #motorbugs

@alexrins 
@motogp
The 2023 F1 calendar will feature 23 races #F1 #f The 2023 F1 calendar will feature 23 races

#F1 #formula1 #Motorsport #motorbugs 

@f1
@vr46ridersacademyofficial does it again..... @pe @vr46ridersacademyofficial does it again.....

@pecco63 and @ducaticorse 2023 🤩😎

#VR46 #vr46ridersacademy #motogp 
@motogp
No better way to get it done...@nachocornejo11 sho No better way to get it done...@nachocornejo11 shows the power of dirt 😁
——
Team - @rallyteamhrc ⚔️🔥

@dakarrally @officialw2rc #DreamBig #stayhumble
A decade of changes #SprintingInto2023 #MotoGP A decade of changes 

 #SprintingInto2023 #MotoGP #Motorcycle #Motorsport #Racing 
@motogp 
@ducati
21 rounds in 18 countries... book your seats and g 21 rounds in 18 countries... book your seats and get ready for loads of action. 

 #SprintingInto2023 #MotoGP2023 #MotoGP #Calendar #Motorsport #Racing
#repost @rnfracingofficial __ ⚠️BREAKING NEW #repost @rnfracingofficial 
__

⚠️BREAKING NEWS⚠️

The RNF MotoE Team is ready for a brand-new electric start, lining up with Andrea Mantovani and Mika Perez in this year’s FIM Enel MotoE World Cup. Welcome to the family boys! 

#rnfmotogpteam | #CryptoDATA | #DiscoverPrivacy | #MotoGP | #MotoE | @manto_9 | @mikaperez8 | @forcadar
2023 MotoGP season 🔥 #MonsterYamaha | #MotoGP 2023 MotoGP season 🔥 

#MonsterYamaha | #MotoGP 

....
 ......
@yamahamotogp 
@yamaharacingcomofficial 
@yamahaindonesia 
@motogp
Karting life..... #karting #Formula1 #parolin #pa Karting life.....

#karting #Formula1 #parolin #parolinracing #kartinglife #doublermotorsport 

@parolinracing 
@iameseriesasia
The potential of EV.... ETRON is like a ragging bu The potential of EV.... ETRON is like a ragging bull.
Lifting the covers off the ultimate in rally raid tech ⚡️

#dakar2023 #bling #motorbugs

@redbullmotorsports 
@redbull
Happy New Year everyone. #newyear2023 #happynewyea Happy New Year everyone. #newyear2023 #happynewyear2023 #motorbugs
Have a Blessed and Merry Christmas everyone. May t Have a Blessed and Merry Christmas everyone. May this season of Joy, Peace and Love be with you all.
The Volvo C40 is officially launched in Malaysia p The Volvo C40 is officially launched in Malaysia priced at RM288,888

The Volvo C40 comes with -
* 5 year warranty
* 8 year battery warranty and 5 year Volvo service inclusive. 

The 78kWh battery  provides 450km of range.
0-100km/h in 4.7 seconds. 
The twin electric motors produce 402hp and 660Nm of torque.

Get ready to be recharged. 
Take your adventure to new places with the latest Volvo C40 Recharge Pure Electric.

#volvocarmalaysia #motorbugs #volvoxc40
@volvocarmalaysia
All new Street Triple Moto2TM edition. #ForTheRi All new Street Triple Moto2TM edition.
 
#ForTheRide #OfficialTriumph #TriumphMotorcycles #StreetTriple765R #StreetTriple765RS #streettriplemoto2edition #motorbugs #MotoGP

@officialtriumph
The new EV on the block. BYD (Build Your Dreams) A The new EV on the block. BYD (Build Your Dreams) ATTO 3. #byd #motorbugs #simedarbymotors #ev #carsofinstagram #igcars #electriccars
A new EV for the Malaysian market. Sime Darby moto A new EV for the Malaysian market. Sime Darby motors in partnership with BYD introduced the ATTO 3. A fully electric SUV. For now it will be available in 2 variants. The standard Range priced at RM149,800 and the Extended Range priced at RM167,800
#simedarbymotors #BYD #motorbugs #ev #evsuv #electriccars #igcars #carsofinstagram
No more being antisocial.... #italjet #dragster # No more being antisocial....

#italjet #dragster #antisocialsocialclub #antisocialbehavior #italjetdragster #italjetdragster200 #italjetdragster125 #italjetdragster500gp #italjetdragstergp500 #psycho #psychopath #motorcycle #scooter #scooterist #motorcyclesofinstagram #scootersofinstagram #girlsofeicma #instamoto #instamotogallery 

@italjet_official
Load More Follow on Instagram

Check Out Our Facebook Feed

MotorBugs

MotorBugs

535

The Latest Happenings in the World of Motorsports.

MotorBugs

4 days ago

MotorBugs
Today at Speedway Plus Circuit, our honourable Minister of Youth and Sports came over for a work visit. Motorsport these days has been getting a lot of attention from all walks of life, especially the younger generation.Our honourable ministers were present for the track visit n inspection. Attended by YBrs. Encik Abdullah bin HasanTimbalan Ketua Setiausaha (Pengurusan), KBS, Supt Shankar A/L Sanrakasa, Ketua Penolong Pengarah Siasatan/Perundangan Jspt Bukit Aman dan YBhg. Tan Sri Mokhzani Mahathir, Presiden Persatuan Sukan Bermotor Malaysia (MAM).#TeamKBS #DemiPertiwi #DemiMalaysia@hannahyeoh @kbsmalaysia @mam.official.feed ... See MoreSee Less

Photo

View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

MotorBugs

5 days ago

MotorBugs
Approved by @kbsmalaysia and @mam.official.feed#TeamKBS #DemiMalaysia #DemiPertiwi #motorbugs@hannahyeoh @adamadli_ @pps.community ... See MoreSee Less

Photo

View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

MotorBugs

1 week ago

MotorBugs
The 2023 F1 calendar will feature 23 races#F1 #formula1 #motorsport #motorBugs @f1 ... See MoreSee Less

Photo

View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

MotorBugs

1 week ago

MotorBugs
21 rounds in 18 countries... book your seats and get ready for loads of action. #SprintingInto2023 #MotoGP2023 #motogp #Calendar #motorsport #racing ... See MoreSee Less

Photo

View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

MotorBugs

2 weeks ago

MotorBugs
2023 MotoGP season 🔥 #MonsterYamaha | #motogp .... ......@yamahamotogp @yamaharacingcomofficial @yamahaindonesia @motogp ... See MoreSee Less

Photo

View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

Recent Motorbugs News

  • Wishing all a very Happy, Healthy and Prosperous Lunar Year of the Rabbit.
  • HARLEY-DAVIDSON LIMITED EDITION LOW RIDER® EL DIABLO MODEL CHARITY AUCTION
  • BMW Malaysia presents the New BMW M2, available also as the New BMW M2 with Pro Package.
  • Monster Energy Yamaha MotoGP Unveil New 2023 Yamaha YZR-M1 Livery
  • Sime Darby Motors Delivers First 100 Units of All-Electric BYD ATTO 3.
Copyright © 2020 Motorbugs
Web Solutions by Phlocode Web Solutions
  • Facebook
  • Twitter
  • Instagram
Postponement of MAM Speedweek Championship (MSW) and SIC MiniGP Championship... MINI Malaysia Introduces the Catch of the Year Campaign for the MINI Countryman...
Scroll to top