HARMONY AUTO’S FIRST BYD OUTLET OPENS IN HARTAMAS SHOPPING CENTRE

Harmony Auto, a leading comprehensive automobile dealership group in China, officially launched its first BYD outlet at Hartamas Shopping Centre yesterday.

Spanning about 8,000 square feet, the latest BYD outlet boasts a range of facilities
designed to enhance its customer experience. It features a spacious car display area,
a luxurious customer lounge, dedicated discussion rooms, and a delivery area. For
added convenience, the after-sales reception area, which combines modern design
with personalised service processes, is accessible directly from the mall’s parking lot.

Outside the outlet, BYD owners can expect 6 parking spaces equipped with 4 charging stations. With a carefully crafted layout plan, this latest outlet ensures seamless access and convenience for customers but also exemplifies BYD’s commitment to sustainable mobility solutions.

Mr. Liang Xinyue, President of BYD Asia-Pacific, who officiated the launch of the outlet, said “The opening of the BYD Hartamas outlet in a mall not only brings new vitality to the Malaysian market but also injects new momentum into introducing Malaysia’s green travel”.

He added that the location is ideal as it offers customers the convenience of shopping for BYD products and servicing their cars as well. Liang believes that BYD customers in Hartamas and its surrounding areas are growing, and the opening of this new outlet meets the demand of customers looking for green vehicles.

As a global leader in new energy vehicles, BYD is dedicated to providing advanced green travel solutions worldwide. Supported by favorable government policies, Malaysia’s new energy vehicle market shows significant potential. Hence, this partnership with Harmony Auto helps to popularise new energy vehicles in Malaysia, aligning with the national goal for sustainable transportation.

Currently, BYD models available in the Malaysian market include the BYD Atto 3, BYD Dolphin, and BYD Seal.

Harmony Auto’s BYD outlet will also include a Service and Spare Parts Centre, which will be ready in Q4 this year. With the 3S centre fully operational, this BYD outlet will be the first 3S centre located in a shopping mall. In the future, the two parties will further strengthen cooperation, opening more BYD dealerships in Malaysia and jointly promoting the prosperity and development of the Malaysian new energy vehicle market.

In conjunction with the opening ceremony, Harmony Auto also handed over 10 BYD units, to its customers, fulfilling the immediate car delivery promise. This move, which garnered praises from customers, not only showcased the excellence of BYD cars but also demonstrated BYD’s confidence in the Malaysian market and its quick response to consumer demand.