EMPOWERING SPORTS TOURISM IN MALAYSIA.

In anticipation of the Visit Selangor Year 2025 campaign, Tourism Selangor is proud to announce a strategic partnership with the PETRONAS Sepang International Circuit (PETRONAS SIC) for the upcoming PETRONAS Grand Prix of Malaysia 2024 (MotoGP™ Malaysia), taking place from the 1st to 3rd of November 2024. This collaboration represents a pivotal step towards establishing Selangor as a premier sports tourism destination, aligning with the state’s goal of attracting 8 million tourists during the Visit Selangor Year 2025.

With this partnership, Tourism Selangor aims to elevate the state’s presence on the global stage, particularly among international motorsport enthusiasts. The MotoGP™ Malaysia is projected to draw in 200,000 visitors, marking a 10% increase compared to last year’s event. Beyond the excitement of world-class racing, the event will highlight Selangor’s rich cultural heritage, scenic attractions and top-tier infrastructure, ensuring a memorable and accessible experience for both local and international visitors.

The Honourable Dato’ Ng Suee Lim, the EXCO of Selangor Local Government and Tourism in a statement said, the MotoGP™ Malaysia is a key platform for showcasing the unique tourism offerings of Selangor. Not only does it demonstrate the potential of sports tourism in our state, but it also strengthens our partnerships with government and private entities, fostering greater engagement with the public. This collaboration amplifies our efforts to promote Selangor on a global scale.”

“As part of the MotoGP™ Malaysia event, Tourism Selangor will feature a vibrant exhibition highlighting local attractions, including FAMA Selangor, HL Dragon Fruit, Kuala Kubu Bharu White Water Rafting and Paragliding, Jugra Paragliding, Mangrove Kayaking and PLATS Selangor. Visitors to the Tourism Selangor booth will enjoy free samples of local products, fruits and authentic cuisine, enhancing their experience at the MotoGP™ Malaysia”, he added.

“We are honoured to collaborate with Tourism Selangor for the Visit Selangor Year 2025 initiative. This collaboration reflects our commitment to boosting domestic tourism and promoting the unique experiences of MotoGP™ Malaysia. Selangor has consistently recorded the highest domestic attendance, and together, we aim to enhance the visitor experience while showcasing the rich culture and vibrant events that make Selangor a top destination. This year is especially significant as we mark 25 years since PETRONAS SIC opened in 1999. We look forward to welcome fans for an unforgettable celebration of our unity as one nation, one community, and one racing family,” added Azhan Shafriman Hanif, Chief Executive Officer of PETRONAS Sepang International Circuit.

Dato’ Amirudin bin Shari, the Chief Minister of Selangor, will preside over the pre-launch ceremony for the Visit Selangor Year 2025 campaign on the 3rd of November 2024. The event will also feature an opening performance by the Department of Culture and Arts, State of Selangor.

Looking ahead to the Visit Selangor Year 2025, the campaign which officially launches in December, aims to draw 5.6 million domestic tourists and 2.4 million international tourists, generating an estimated RM 11.2 billion in tourism receipts. This initiative will showcase Selangor’s diverse tourism offerings, including eco and agro-tourism, theme parks, medical tourism, culinary experiences and sports tourism.

Sports Tourism has become a central pillar in Selangor’s tourism strategy and the PETRONAS Grand Prix of Malaysia 2024 serves as an ideal platform to promote the state’s vast array of sports attractions. The influx of international tourists is expected to provide a significant economic boost to local businesses and communities nearby, enhancing the overall impact of Selangor’s tourism sector.