BMW Malaysia Drives to the Chequered Flag of 2020 with a New Campaign for M.

BMW Malaysia today introduced its newest campaign for the high performance BMW M portfolio, commencing with online pre-booking for the All-New BMW M3 Competition and the All-New BMW M4 Competition Coupé – two highly-anticipated, iconic performance vehicles from the premium automaker.

Harald Hoelzl, Managing Director of BMW Group Malaysia said, “The fascination with M, as seen with the recently introduced M vehicles is a testament to the passion that owners of the BMW brand have for thrilling sportiness. With the upcoming All-New BMW M3 Competition and the All-New BMW M4 Competition Coupé, we aim to continue driving this passion with our fans of the BMW M portfolio here, emulating our motorsports capabilities from the track and combining it with our philosophy of uncompromised everyday practicality and comfort.”

This year, BMW Malaysia has driven a successful product offensive for the BMW M portfolio – despite a challenging period for the automotive industry in 2020. With six new M Performance models introduced in the last 10 months, BMW Malaysia also celebrated Malaysia Day with BMW M Owners at the ///Malaysia Day Drive. There was no greater sense of national pride than seeing the BMW M4 lead car – clad in Chan Wen Bin’s BMW M4 GT4 winning livery design, at the forefront of a fleet of BMW M high-performing vehicles.

The infamous BMW M Secret Garage in Munich, Germany was also brought to life in Malaysia for the very first time at the M Town event in Malaysia this year, which introduced the First-Ever BMW M8 Coupé and the First-Ever BMW M8 Gran Coupé, along with the All-New BMW X3 M Competition and BMW X4 M Competition for the local market.

Pre-Booking Now Available for the All-New BMW M3 Competition and All-New BMW M4 Competition Coupé.

Both the incoming new models are available for pre-booking on the BMW Shop Online platform from now until 31^st December 2020 at RM5,000 each. The BMW Innovation Package will also be available as an option for both new models to offer prospective owners a Premium Ownership Experience that is truly their own.

Prospective owners are also entitled to special pricing and offerings for the All-New BMW M3 Competition and the All-New BMW M4 Competition Coupé – including being the first few customers to receive their vehicles in 2021.

Estimated pricing for the new models (on the road, without insurance) are:

The All-New BMW M3 Competition                                    RM 664,800.00

(with Innovation Package)                                       RM 722,800.00

The All-New BMW M4 Competition Coupé                        RM 684,800.00

(with Innovation Package)                                       RM 740,800.00

Visit the BMW Shop Online platform via https://shop.bmw.com.my/ to experience and pre-book the All-New BMW M3 Competition or the All-New BMW M4 Competition Coupé today as well as the other portfolio of M Vehicles available in Malaysia.